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The accolades don’t always go to the biggest businesses. We pride ourselves on celebrating incredible stories of passion, tenacity, courage, innovation and disruption from entrepreneurs running businesses of all sizes and at all stages.

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Selina Donald’s visionary leadership of The Bulb shines a light on sustainable practices in the event and creative industries, making her a finalist for the Great British Entrepreneur Awards 2023.

Selina Donald founded The Bulb in 2015 following an ‘epiphany moment’ while producing the London 2012 Olympic Ceremonies. Realising there was a gap in the market for sustainable events, Selina launched The Bulb to drive progress across the event and creative industries.

The award-winning consultancy helps the event and creative industry transition to more sustainable practices. Under Selina’s leadership, The Bulb has won Highly Commended Small Business of the Year at the UK Green Business Awards and led the sustainability strategy for the Birmingham 2022 Commonwealth Games Ceremonies.

With growth on the horizon, The Bulb wants to expand its team and expertise and continue to support clients gain the skills required to adapt to the changing needs of the climate.   Selina says, “The thriving businesses of the future will be those who lead a transition to a more sustainable way of working.”

Through The Bulb, Selina is realising her vision for a greener future in events. Her ‘epiphany moment’ has sparked real change, with The Bulb empowering businesses to make sustainable choices.

Finalists at this year’s Great British Entrepreneur Awards, Selina and The Bulb are leaders in their field. The Bulb shows what can be achieved when entrepreneurial flair meets environmental passion.

learn more about Selina Donald and The Bulb’s inspiring work:

Selina Donald – The Bulb Eco
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