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JCDecaux UK reaches millions of people every day with products and services that enhance people’s lives in cities. It all started 50 years ago, when Jean-Claude Decaux had an idea that would change cities across the world – to provide and maintain bus shelters free of charge, paid for by the advertising posters displayed on them.
Today, JCDecaux UK provides digital advertising screens in airport, rail, retail and roadside environments that benefit cities, transport partners and brands – with 50% of revenues returned to the community. Funding public services, including the provision and maintenance of bus shelters and on-street defibrillators, plus delivering valuable revenue streams for transport and council partners, Out-of-Home is at the heart of communities UK-wide, while also providing a powerful and trusted advertising medium for brand partners.
At the core of JCDecaux’s activity is the company’s sustainability commitment. JCDecaux is the first Out-of-Home company to join the R100 initiative, and the company’s extra-financial performance is rated by FTSE4Good (3.6/5), CDP (List A-), MSCI (AA) rankings and as Platinum by Ecovadis.
As the global leader in outdoor advertising, JCDecaux works with many small companies. Importantly, it helps remove any difficulties around implementing this channel, working with them to plan, develop and execute Out-of-Home campaigns that build their businesses.
To learn more about how they can support you and complement your marketing through JCDecaux’s £1 for £1 marketing investment matching, get in touch directly with kelly.richards@jcdecaux.com. JCDecaux will then set up an introductory call to explore how Out-of-Home could benefit your business. Make sure to reference ‘GBEA’ in your email!
This is open to all members of the GBEA community. T&Cs apply.
JCDecaux also offers its Nurture programme to empower the businesses of tomorrow to build awareness and revenues. By giving SMEs/Scale-Ups brands a real-world presence that generates trust and recognition, it helps them scale with confidence. The programme includes access to JCDecaux’s extensive data planning platforms, creative advice and investment matching, all designed to optimise the value and effectiveness of Out-of-Home.
